Gareth Jones

Global Marketing, Control Techniques,
Emerson Industrial Automation

We used Appella to generate names for a new global product development. The process they follow generated an excellent set of potential names, with each candidate checked to ensure they can beĀ  protected, are pronounceable and have no negative meanings within target markets. This process would be difficult if not impossible to replicate in-house and saved a great deal of time and effort.