The paneuropean and international name ADVANTICA, based on Old French avance, is shorthand for technical skill, innovation and prowess. It was a re-brand of British Gas Technologies and carried out with Design Bridge in 2000. It operated globally and was taken over by Germanischer Lloyds in 2007 and in 2009 changed its name to the GL Group. During its lifespan the corporate brand name ADVANTICA enabled the company to expand their enterprise from within Europe to globally.