TRANSPORT

NAMING CASE STUDIES:

TRANSPORT SECTOR


Brand Aquada

Sector:  Automotive / Transport

Brand type:  Product

Primary Client:  Gibbs Technologies

Secondary Client:  Heavenly

Trademark territories:  Prior to full process implementation

Trademark classes:  Prior to full process implementation

Geographies:  Prior to full process implementation

Languages:  6 languages

Validation types:  Localized Language, International Language

International Standards Implemented:  Prior to ISO implementation

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Brand Transport for London, Oyster Card

Sector:  Financial / Tech / Transport

Brand type:  Service

Primary Client:  Transport for London

Senior Partner Client:  Saatchi and Saatchi Design

Trademark territories:  8 jurisdiction

Trademark classes:  2

Countries:  1

Languages:  2

Validation types:  Trademark Identical

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Brand:  Tata Motors - Tigor

Sector:   Automotive / Transport

Brand type:  Stand Alone

Primary Client:  Tata Motors

Trademark territories:  35 jurisdictions

Trademark classes:  2

Countries:  34

Languages:  94 languages (including 20 Indian languages) 

Validation types:  Localized Language, International Language, Trademark Identical, Google, URL

International Standards Implemented:  ISO 9001 Quality management and process implementation (Appella Ltd),  ISO 639-2 Language codification

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Brand:  Tata Motors - Tiago

Sector:   Automotive / Transport

Brand type:  Stand Alone

Primary Client:  Tata Motors

Trademark territories:  35 jurisdictions

Trademark classes:  2

Countries:  34

Languages:  94 languages (including 20 Indian languages) 

Validation types:  Localized Language, International Language, Trademark Identical, Google, URL

International Standards Implemented:  ISO 9001 Quality management and process implementation (Appella Ltd),  ISO 639-2 Language codification

View Case Study

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